Forming an Opportunity Belief

1. 1. I believe that student debt should be removed.
   2. The unmet need is the amount of students who suffer from student debt. The people who suffer from this needs are students that are left with the only option to take out loans. This need came from students wanting to pursue a career but not having enough money to pay for it up front on their own.This problem is not new and has existed for quite a while.
   3. The prototypical customer: Krista  (undergrad). 
   4. The prototypical customer explained that the nature of the need comes from wanting a higher education. The customer exclaimed how she became aware of the need when she had got into college, but was told that her parents could not pay for her college and she was not given a scholarship.She says that she experiences the need to wash away student debt a lot because it collects up as she stays in school. She says that she addresses the need by applying for more scholarships to try and lessen the amount of loans she plans to take out. She is not very satisfied with this solution because she has not been successful with getting any scholarships yet. 
   5. I learned that there are solutions with this opportunity but they are not always ensured. The most surprising thing I learned was that Krista’s parents made a lot of money but they still would not pay for her tuition. 
   6. Repeat twice

   3. The prototypical customer: Brooke (graduate student)

   4. Brooke explained how the nature of the need comes from students wanting a higher education to feel successful. She became aware of the need when she got into graduate school and realized tuition was a lot higher and her parents would not help her out. She experiences this need all the time, and she has experienced this need since she enrolled in graduate school. She is currently addressing this need by trying to find a job that will pay for graduate school because she has heard that there are some options available.She is not too satisfied with this solution because it is not always ensured that she will get the job.

   5. I learned that you could potentially pay for graduate school by getting a job working for the university. The most surprising thing I learned was that you could pay for graduate school by getting a job for the university.

   3. Pro typical Customer: Victoria

   4.Victoria explained how the nature of the need came from when young people want to further their educational career. Her awareness for the need for student loans came when she got into medical school.She explains how she experiences this need all the time because she is remaining in debt until she can pay it off, so in the end she has to make financially conscious decisions everyday. She has experienced this need since the day she enrolled in medical school. She is currently addressing this need by trying to apply for scholarships like Krista. She is not very satisfied with this option because like the other girls she is not ensured that these plans will erase her student debt.

   5.I learned that even future medical professionals worry about their financial plans even though their job can technically pay off their loans. I was surprised how Victoria explained how she makes financially conscious decisions because of her loans everyday. 

   7.The original opportunity still exists because even though there are ways to get rid of student debt it still continues to exist. I do believe that my new opportunity is more accurate than when I started. I believe that entrepreneurs should always try to adapt based on their customers feedback, because the customer is the building block of the need.